You don’t have to be a coffee enthusiast to know what Keurig cups are. From offices to college campuses and schools, the small plastic cups are everywhere. They promise us a cheap and convenient way to get our caffeine fix. Just stick the cup into a Keurig machine, press a button, and wait 30 seconds for your favorite coffee flavor!
Sounds great, right? But at what cost?
It’s hard to compare the cost of K-cups to regular coffee sold in bags. You could easily think you are saving money by buying “bulk” amounts of K-cups instead of paying for Starbucks coffee. But the New York Times illustrated that while the Nespresso Arpeggio costs $5.70 for 10 espresso capsules, each capsule contains only 5 grams of coffee. That is about $51 per pound of coffee! Not so cheap anymore, is it? As a reference, remember that most bags of coffee only cost between $8-$12 per pound.
This is just the cost to you. K-cups come with an even higher cost to the environment. It’s pretty obvious that tons of single-use plastic cups are bad for the environment, given how much waste we produce already. Additionally, packaging each of those cups separately takes a lot of machinery in factories, which further require natural resources and cause pollution.
So then what are we saying to you? Give up on the keurig machine and go back to drinking stale coffee from a pot? No! There’s a solution - reusable filters for Keurig machines. They are small filters built so that you can pour your favorite coffee \ into, and voila! You have the same convenience as with a keurig cup.
In case the word “reusable” hasn’t tipped you off - these are infinitely better for the environment! But what about your wallet? A bag of 4 reusable filters costs an average of $8. Do the math.
Next time you find yourself reaching for a K-cup in your office or at home, stop yourself and reach for a reusable filter instead!